Try the most popular word trends
Japan has historically been the place where culture trends from around the world are absorbed and transformed.
Sensitivity to the different cultures, the desire to constantly try something new and exotic without losing the connection with
their traditions are the main features of Japanese mentality.
Tokyo is the center of Asian popular culture and has its own several areas where different trends slopped onto the streets:
Akhibara, Harajuku, Simo-Kitazawa and others. We do not intend to create another subculture place in a city where this is difficult to compete.
We want to make the laboratory where global pop-trends will intersect, reflexed and comprehended
The Research Center will select the most popular current world culture trends and through the interactive installations, edutainment and events will allows everyone
to feel inside the trend, try a sense of modernity and take a part in a future trends shaping process.